Disadvantages of Foreign Aid

An evaluation of blackberry Companys implementation of TQM Done by Sanad F Jumean 1 Table of contents _ Introduction&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&82123 _ around-the-clock improvement&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212-4 _ Employee betrothal&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212-4 _ Customer center&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&82125 _ Conclusion&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&82126 _ References&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&8212&82127 2 IntroductionBlackberry is a brand that was created by research in motion (RIM) which is a global leader in wireless innovation, the meandering(a) industry was revolutionized with the introduction of blackberry solution in 1999, blackberry offers a variety of products and overhauls targeting b oth business customers as rise as individual customers, most of its products atomic number 18 smart phones that have the ability to lodge and receive push e-mails and instant massages with a high level of protective covering , it helps its customers connect more easily with the world regardless of the place, blackberry devices tush also be used as personal digital assistants, movable media players, and internet browser, the blackberry internet service is available in 91 countries around the world on over 500 mobile service operators. Blackberrys goal and vision statement is to provide solutions for the universal mobile communications grocery, including the package that allows the BlackBerry Smartphone to provide mobile opening to e-mail, applications, media and the Internet. Through the development of integrated hardware, software and services that support multiplex wireless network standards, blackberry provides plat crops and solutions for seamless access to time-sensiti ve information including e-mail, phone, textual matter messaging (SMS and MMS), Internet and intranet- found applications. 3Continuous improvement Blackberry Company listens to its customers by dint of votes on its website, feedbacks, and surveys throughout the world. Blackberry has a policy that shows those feedbacks into their routinely two calendar months software updates. Software updates include improving their current softwares that are being used by customers and adding unexampled features that coiffe up to the developers through customer feedback process and brainstorming of developers. Security measures are a major concern for blackberry improvements to the software include such security measures that are most important to business people who mold their work on their devices.Continuous improvements in Blackberry Company is not restrain to its software except also includes the body of the device, those improvements are mainly based on the previous shape of the alik e series of the device and reviews from users of the same series phone. Continuous improvement can also be seen in blackberrys emphasis on interminably training their employees and making sure that they have the necessary skills and specialties to compete in the market, as well as continuously evaluating their performance and determining what needs to be improved. Employee involvement Blackberry Company have 250,000 developers throughout the world, those developers come up with antithetic ideas about developing, improving, and producing a new product. They try to align their ideas through meetings, and therefore they present the conclusion of their ideas to the top management.If the top management gives the approval to the new ideas of the developers they apply their new ideas and creations through translating these ideas into products and services. During this stage the rest of the employees receive updated e-mails during all(prenominal) stage of producing the new product to ha ve an overview about the product for the interest group of answering customers wonders. 4 Customer focus Blackberry Company is mainly addressing business people in their device but at the same time they still focus on individuals voluntary to use their products or services. As previously discussed blackberry has various methods in make unnecessarying touch with their current customers and new potential markets.After evaluating the feedbacks whether positive or negative, the data gathered is then analyzed and grouped in the form of helpful information and knowledge that can be used to keep their products and services up to date. Because customers are the main asset for blackberry, most of the useful information gathered is actually taken into consideration by employees and developers and translate it effectively to their new or updated product or service. To support our prior discussion on customer focus, blackberry has awarded an employee that has applied their strategy through engaging customers in all of its research and development process, either as source of innovation, as a part of the product testing weapons platform in the redesign of the operational process. This award is called Blackberry customer focus award. 5 ConclusionIts important for different types of organizations to continuously evaluate how well they implement TQM, taking into consideration the major make of implementing TQM on the organizations performance and its position in the market related to its competitors, however, although blackberry company pays considerable attention on implementing TQM properly, focusing on important factors such as employee empowerment, customer focus, and continuous improvement, it has to do more efforts in certain areas such as employee empowerment by giving its employees the chance to be part of the production process earlier than just sending them updated e-mails during every stage of producing the new product or service. 6 References _ http//us. blackberry. com _ http//en. wikipedia. org/wiki/BlackBerry _ Interviews with Mr. Mike Mefleh Blackberry Product Manger- Middle east. 7